Global Programmatic Marketing or Advertising Market Research Report 2024 - Future Opportunities, Latest Trends, In-depth Analysis, and Forecast To 2031
ReportID: 715388
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Published Date: 2024/07/06
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No. of Pages: 165
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Categories: Business & Financial Services
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Format : 
The report focuses on the Programmatic Marketing or Advertising market size, segment size (mainly covering product type, application, and geography), competitor landscape, recent status, and development trends. Furthermore, the report provides strategies for companies to overcome threats posed by COVID-19.
Technological innovation and advancement will further optimize the performance of the product, enabling it to acquire a wider range of applications in the downstream market. Moreover, customer preference analysis, market dynamics (drivers, restraints, opportunities), new product release, impact of COVID-19, regional conflicts and carbon neutrality provide crucial information for us to take a deep dive into the Programmatic Marketing or Advertising market.
Major Players in the Programmatic Marketing or Advertising market are:
Rocket Fuel Inc.
AOL Inc. (Verizon Communications Inc.)
Adobe Systems Incorporated
AppNexus Inc.
Roku
Rubicon Project Inc.
MediaMath Inc.
On the basis of types, the Programmatic Marketing or Advertising market is primarily split into:
Real Time Bidding
Private Marketplace
Automated Guaranteed
On the basis of applications, the market covers:
Education
Healthcare
Travel
Finance
Retail
Media and Entertainment
Major Regions or countries covered in this report:
United States
Europe
China
Japan
India
Southeast Asia
Latin America
Middle East and Africa
Others
Years considered for this report:
Historical Years: 2017-2021
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2022-2029
Technological innovation and advancement will further optimize the performance of the product, enabling it to acquire a wider range of applications in the downstream market. Moreover, customer preference analysis, market dynamics (drivers, restraints, opportunities), new product release, impact of COVID-19, regional conflicts and carbon neutrality provide crucial information for us to take a deep dive into the Programmatic Marketing or Advertising market.
Major Players in the Programmatic Marketing or Advertising market are:
Rocket Fuel Inc.
AOL Inc. (Verizon Communications Inc.)
Adobe Systems Incorporated
AppNexus Inc.
Roku
Rubicon Project Inc.
MediaMath Inc.
On the basis of types, the Programmatic Marketing or Advertising market is primarily split into:
Real Time Bidding
Private Marketplace
Automated Guaranteed
On the basis of applications, the market covers:
Education
Healthcare
Travel
Finance
Retail
Media and Entertainment
Major Regions or countries covered in this report:
United States
Europe
China
Japan
India
Southeast Asia
Latin America
Middle East and Africa
Others
Years considered for this report:
Historical Years: 2017-2021
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2022-2029
Global Programmatic Marketing or Advertising Market Research Report 2022 - Future Opportunities, Latest Trends, In-depth Analysis, and Forecast To 2029
Chapter 1 Programmatic Marketing or Advertising Market Overview
1.1 Product Overview and Scope of Programmatic Marketing or Advertising
1.2 Programmatic Marketing or Advertising Market Segmentation by Type
1.2.1 Global Production Market Share of Programmatic Marketing or Advertising by Type in 2020
1.2.1 Type 1
1.2.2 Type 2
1.2.3 Type 3
1.3 Programmatic Marketing or Advertising Market Segmentation by Application
1.3.1 Programmatic Marketing or Advertising Consumption Market Share by Application in 2020
1.3.2 Application 1
1.3.3 Application 2
1.3.4 Application 3
1.4 Programmatic Marketing or Advertising Market Segmentation by Regions
1.4.1 North America
1.4.2 China
1.4.3 Europe
1.4.4 Southeast Asia
1.4.5 Japan
1.4.6 India
1.5 Global Market Size (Value) of Programmatic Marketing or Advertising (2014-2029)
Chapter 2 Global Economic Impact on Programmatic Marketing or Advertising Industry
2.1 Global Macroeconomic Environment Analysis
2.1.1 Global Macroeconomic Analysis
2.1.2 Global Macroeconomic Environment Development Trend
2.2 Global Macroeconomic Environment Analysis by Regions
Chapter 3 Global Programmatic Marketing or Advertising Market Competition by Manufacturers
3.1 Global Programmatic Marketing or Advertising Production and Share by Manufacturers (2020 and 2022)
3.2 Global Programmatic Marketing or Advertising Revenue and Share by Manufacturers (2020 and 2022)
3.3 Global Programmatic Marketing or Advertising Average Price by Manufacturers (2020 and 2022)
3.4 Manufacturers Programmatic Marketing or Advertising Manufacturing Base Distribution, Production Area and Product Type
3.5 Programmatic Marketing or Advertising Market Competitive Situation and Trends
3.5.1 Programmatic Marketing or Advertising Market Concentration Rate
3.5.2 Programmatic Marketing or Advertising Market Share of Top 3 and Top 5 Manufacturers
3.5.3 Mergers & Acquisitions, Expansion
Chapter 4 Global Programmatic Marketing or Advertising Production, Revenue (Value) by Region (2014-2022)
4.1 Global Programmatic Marketing or Advertising Production by Region (2014-2022)
4.2 Global Programmatic Marketing or Advertising Production Market Share by Region (2014-2022)
4.3 Global Programmatic Marketing or Advertising Revenue (Value) and Market Share by Region (2014-2022)
4.4 Global Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.5 North America Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.6 Europe Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.7 China Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.8 Japan Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.9 Southeast Asia Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.10 India Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
Chapter 5 Global Programmatic Marketing or Advertising Supply (Production), Consumption, Export, Import by Regions (2014-2022)
5.1 Global Programmatic Marketing or Advertising Consumption by Regions (2014-2022)
5.2 North America Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.3 Europe Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.4 China Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.5 Japan Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.6 Southeast Asia Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.7 India Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
Chapter 6 Global Programmatic Marketing or Advertising Production, Revenue (Value), Price Trend by Type
6.1 Global Programmatic Marketing or Advertising Production and Market Share by Type (2014-2022)
6.2 Global Programmatic Marketing or Advertising Revenue and Market Share by Type (2014-2022)
6.3 Global Programmatic Marketing or Advertising Price by Type (2014-2022)
6.4 Global Programmatic Marketing or Advertising Production Growth by Type (2014-2022)
Chapter 7 Global Programmatic Marketing or Advertising Market Analysis by Application
7.1 Global Programmatic Marketing or Advertising Consumption and Market Share by Application (2014-2022)
7.2 Global Programmatic Marketing or Advertising Consumption Growth Rate by Application (2014-2022)
7.3 Market Drivers and Opportunities
7.3.1 Potential Applications
7.3.2 Emerging Markets/Countries
Chapter 8 Programmatic Marketing or Advertising Manufacturing Cost Analysis
8.1 Programmatic Marketing or Advertising Key Raw Materials Analysis
8.1.1 Key Raw Materials
8.1.2 Price Trend of Key Raw Materials
8.1.3 Key Suppliers of Raw Materials
8.1.4 Market Concentration Rate of Raw Materials
8.2 Proportion of Manufacturing Cost Structure
8.2.1 Raw Materials
8.2.2 Labor Cost
8.2.3 Manufacturing Expenses
8.3 Manufacturing Process Analysis of Programmatic Marketing or Advertising
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
9.1 Programmatic Marketing or Advertising Industrial Chain Analysis
9.2 Upstream Raw Materials Sourcing
9.3 Raw Materials Sources of Programmatic Marketing or Advertising Major Manufacturers in 2020
9.4 Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
10.1 Marketing Channel
10.1.1 Direct Marketing
10.1.2 Indirect Marketing
10.1.3 Marketing Channel Development Trend
10.2 Market Positioning
10.2.1 Pricing Strategy
10.2.2 Brand Strategy
10.2.3 Target Client
10.3 Distributors/Traders List
Chapter 11 Market Effect Factors Analysis
11.1 Technology Progress/Risk
11.1.1 Substitutes Threat
11.1.2 Technology Progress in Related Industry
11.2 Consumer Needs/Customer Preference Change
11.3 Economic/Political Environmental Change
Chapter 12 Global Programmatic Marketing or Advertising Market Forecast (2022-2029)
12.1 Global Programmatic Marketing or Advertising Production, Revenue Forecast (2022-2029)
12.2 Global Programmatic Marketing or Advertising Production, Consumption Forecast by Regions (2022-2029)
12.3 Global Programmatic Marketing or Advertising Production Forecast by Type (2022-2029)
12.4 Global Programmatic Marketing or Advertising Consumption Forecast by Application (2022-2029)
12.5 Programmatic Marketing or Advertising Price Forecast (2022-2029)
Chapter 13 Appendix
Chapter 1 Programmatic Marketing or Advertising Market Overview
1.1 Product Overview and Scope of Programmatic Marketing or Advertising
1.2 Programmatic Marketing or Advertising Market Segmentation by Type
1.2.1 Global Production Market Share of Programmatic Marketing or Advertising by Type in 2020
1.2.1 Type 1
1.2.2 Type 2
1.2.3 Type 3
1.3 Programmatic Marketing or Advertising Market Segmentation by Application
1.3.1 Programmatic Marketing or Advertising Consumption Market Share by Application in 2020
1.3.2 Application 1
1.3.3 Application 2
1.3.4 Application 3
1.4 Programmatic Marketing or Advertising Market Segmentation by Regions
1.4.1 North America
1.4.2 China
1.4.3 Europe
1.4.4 Southeast Asia
1.4.5 Japan
1.4.6 India
1.5 Global Market Size (Value) of Programmatic Marketing or Advertising (2014-2029)
Chapter 2 Global Economic Impact on Programmatic Marketing or Advertising Industry
2.1 Global Macroeconomic Environment Analysis
2.1.1 Global Macroeconomic Analysis
2.1.2 Global Macroeconomic Environment Development Trend
2.2 Global Macroeconomic Environment Analysis by Regions
Chapter 3 Global Programmatic Marketing or Advertising Market Competition by Manufacturers
3.1 Global Programmatic Marketing or Advertising Production and Share by Manufacturers (2020 and 2022)
3.2 Global Programmatic Marketing or Advertising Revenue and Share by Manufacturers (2020 and 2022)
3.3 Global Programmatic Marketing or Advertising Average Price by Manufacturers (2020 and 2022)
3.4 Manufacturers Programmatic Marketing or Advertising Manufacturing Base Distribution, Production Area and Product Type
3.5 Programmatic Marketing or Advertising Market Competitive Situation and Trends
3.5.1 Programmatic Marketing or Advertising Market Concentration Rate
3.5.2 Programmatic Marketing or Advertising Market Share of Top 3 and Top 5 Manufacturers
3.5.3 Mergers & Acquisitions, Expansion
Chapter 4 Global Programmatic Marketing or Advertising Production, Revenue (Value) by Region (2014-2022)
4.1 Global Programmatic Marketing or Advertising Production by Region (2014-2022)
4.2 Global Programmatic Marketing or Advertising Production Market Share by Region (2014-2022)
4.3 Global Programmatic Marketing or Advertising Revenue (Value) and Market Share by Region (2014-2022)
4.4 Global Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.5 North America Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.6 Europe Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.7 China Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.8 Japan Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.9 Southeast Asia Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
4.10 India Programmatic Marketing or Advertising Production, Revenue, Price and Gross Margin (2014-2022)
Chapter 5 Global Programmatic Marketing or Advertising Supply (Production), Consumption, Export, Import by Regions (2014-2022)
5.1 Global Programmatic Marketing or Advertising Consumption by Regions (2014-2022)
5.2 North America Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.3 Europe Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.4 China Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.5 Japan Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.6 Southeast Asia Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
5.7 India Programmatic Marketing or Advertising Production, Consumption, Export, Import by Regions (2014-2022)
Chapter 6 Global Programmatic Marketing or Advertising Production, Revenue (Value), Price Trend by Type
6.1 Global Programmatic Marketing or Advertising Production and Market Share by Type (2014-2022)
6.2 Global Programmatic Marketing or Advertising Revenue and Market Share by Type (2014-2022)
6.3 Global Programmatic Marketing or Advertising Price by Type (2014-2022)
6.4 Global Programmatic Marketing or Advertising Production Growth by Type (2014-2022)
Chapter 7 Global Programmatic Marketing or Advertising Market Analysis by Application
7.1 Global Programmatic Marketing or Advertising Consumption and Market Share by Application (2014-2022)
7.2 Global Programmatic Marketing or Advertising Consumption Growth Rate by Application (2014-2022)
7.3 Market Drivers and Opportunities
7.3.1 Potential Applications
7.3.2 Emerging Markets/Countries
Chapter 8 Programmatic Marketing or Advertising Manufacturing Cost Analysis
8.1 Programmatic Marketing or Advertising Key Raw Materials Analysis
8.1.1 Key Raw Materials
8.1.2 Price Trend of Key Raw Materials
8.1.3 Key Suppliers of Raw Materials
8.1.4 Market Concentration Rate of Raw Materials
8.2 Proportion of Manufacturing Cost Structure
8.2.1 Raw Materials
8.2.2 Labor Cost
8.2.3 Manufacturing Expenses
8.3 Manufacturing Process Analysis of Programmatic Marketing or Advertising
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
9.1 Programmatic Marketing or Advertising Industrial Chain Analysis
9.2 Upstream Raw Materials Sourcing
9.3 Raw Materials Sources of Programmatic Marketing or Advertising Major Manufacturers in 2020
9.4 Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
10.1 Marketing Channel
10.1.1 Direct Marketing
10.1.2 Indirect Marketing
10.1.3 Marketing Channel Development Trend
10.2 Market Positioning
10.2.1 Pricing Strategy
10.2.2 Brand Strategy
10.2.3 Target Client
10.3 Distributors/Traders List
Chapter 11 Market Effect Factors Analysis
11.1 Technology Progress/Risk
11.1.1 Substitutes Threat
11.1.2 Technology Progress in Related Industry
11.2 Consumer Needs/Customer Preference Change
11.3 Economic/Political Environmental Change
Chapter 12 Global Programmatic Marketing or Advertising Market Forecast (2022-2029)
12.1 Global Programmatic Marketing or Advertising Production, Revenue Forecast (2022-2029)
12.2 Global Programmatic Marketing or Advertising Production, Consumption Forecast by Regions (2022-2029)
12.3 Global Programmatic Marketing or Advertising Production Forecast by Type (2022-2029)
12.4 Global Programmatic Marketing or Advertising Consumption Forecast by Application (2022-2029)
12.5 Programmatic Marketing or Advertising Price Forecast (2022-2029)
Chapter 13 Appendix
Published On:2024/07/06
Base Year:
Historical Data:
No of Pages:165
Price
Global Programmatic Marketing or Advertising Market Research Report 2024 - Future Opportunities, Latest Trends, In-depth Analysis, and Forecast To 2031
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